Prime Movers

A Calgary-based industrial rigging company ready to separate themselves from their competitors.

project overview.

Prime Movers Inc, an industrial moving and rigging company based out of Calgary came to us to refresh their brand and bring their marketing into the digital age.

We developed them a powerful new website and brand face-lift that set them well above their competition and will enable them to execute full digital marketing campaigns that surpass the competition.

We are blown away by how well Ethos understands the digital marketing space. They walked us through why they made every decision they did and the end product was more than we imagined. We've been with them for years and have no plans on going anywhere else.

We highly recommend them to anyone looking to up their digital presence.
Spencer Hewlett
Founder + CEO

the website.

project features.

showcasing her beautiful images to win the hearts of customers.

optimizing her beautiful images to win the hearts of Google (she ranks #1).

Images do a powerful job of conveying a story in a fraction of a second, but they unless they are optimized for Google, they do little to help your website get found.

We set-up Angela’s site to ensure that the search engines loved her images as much as her customers do.

The #1 placement speaks for itself.

we are are wired to connect with each other over stories.

a powerful blog to help Angela connect with her audience on a deeper level.​

As humans, all of us are hard-wired to connect with each other through storytelling.

Knowing that, we designed a simple, but elegant blog that allowed Angela to showcase her shoots and tell the story behind them.

All of this allowed customers to explore Angela’s photography in more depth and get a better feeling for the emotion she captures.

Making it easy to answer her customer's questions... without actually having to answer her customer's questions.​

As a well-known photographer, Angela gets asked the same questions over and over again.

To simplify her life, streamline her business, and provide a more inclusive customer experience, we designed an intelligently laid out menu structure which helped do a lot of the heavy-lifting – answering questions customers were asking and showcasing the value Angela can provide.

Making it really easy for customers to connect and book sessions with Angela.​

We made it really easy for potential customers to book sessions with Angela, and, more importantly, really easy for Angela to work through and qualify which customers were high-value through an automated follow-up process.

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